Smithllery makes demi-fine pieces in 316L anti-tarnish steel and sterling silver, good enough to wear daily and priced so you never think twice about it.
Our online store
Jewellery is an integral part of Indian women's attire: a trusted friend that lifts an entire look. But in India jewellery has traditionally meant gold, and gold has traditionally meant the locker: out for a wedding, back the same night.
As gold and gem prices climbed, attention shifted to pieces that are affordable and wearable without worry. From college fests to pool parties, family get-togethers to date nights, demand for that kind of jewellery keeps growing.
That is where Smithllery comes in. Good quality, careful craftsmanship, and a range imported from Korea and Italy, without burning a hole in your pocket.
Stainless steel base
Strong and durable, with anti-tarnish gold plating over the top.
Hypoallergenic
No reactive base alloy against skin, so no itching or green marks.
Korean partners
Exclusively crafted pieces from well-known Korean manufacturers.
Tracked on WhatsApp
Order updates where you already are, from purchase to delivery.
Origin of our name
Smith + jewellery
Most of our jewellery is made from stainless steel. Steel is an alloy of iron, and iron, for most of human history, was shaped by a blacksmith, heated and hammered into something it was not before.
Smithllery is that word joined to jewellery. Just like the name, the pieces are meant to be unique.
Who we are
The team
Mr. Abhijeet Ashok Kulkarni
Founder & CEO · Founder, Strong Design Initiatives
Started Smithllery in August 2021 with the idea of making jewellery a daily part of a woman's wardrobe. From an aviation background, with a Master's in Marketing Management from Welingkar Institute of Management, he is driven by making Smithllery one of India's most trusted names in imitation jewellery.
Aakriti Sawant
Brand & People Strategist
With over 6+ years of professional experience, Aakriti brings together a unique blend of people management, strategic thinking, leadership and business operations to the team behind SMITHLLERY.
At SMITHLLERY, Aakriti brings this people-first perspective into the brand’s growth — focusing on team development, operational excellence, customer experience and strategic execution. She believes that a strong brand is built not only through beautiful products, but through the people, processes and experiences behind them.
With a forward-thinking approach and an eye for detail, she works towards creating an environment where creativity, collaboration and excellence come together.
“A great brand is built by great people — and every meaningful customer experience begins with the team behind it.”
